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Solved by Expert Tutors
Question

Ikea does extensive research before expanding to a new country. This

involves visiting people's homes, interviewing them and observing their behavior. This type of research is known as ___________ and involves ___________. Choose two answers.


a. Studying culture from within
b. Etic Analysis
c. Taking a detached approach to studying a culture
d. Emic Analysis

Step-by-step answer

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