In selling a new global logistics information system to a large client , the national account manager of a leading supply chain management vendor
Question Get Answer

67. In selling a new global logistics information system to a large client, the national account manager of a leading supply chain management

vendor learns that client executives from marketing, production, human resources, finance, and business strategy will participate in the decision-making process. Which of the following terms best describes the scope of the buying initiative? (A) Universal (B) Specialized (C) Standardized (D) Cross-functional (E) Decentralized
Background image

Uploaded by: collegeboss

Why Join Course Hero?

Course Hero has all the homework and study help you need to succeed! We’ve got course-specific notes, study guides, and practice tests along with expert tutors.

  • -

    Study Documents

    Find the best study resources around, tagged to your specific courses. Share your own to gain free Course Hero access.

    Browse Documents
  • -

    Question & Answers

    Get one-on-one homework help from our expert tutors—available online 24/7. Ask your own questions or browse existing Q&A threads. Satisfaction guaranteed!

    Ask a Question