how to write target audience summaries similar to the example I...

how to write target audience summaries similar to the example I have

Your Character in Motion outline only requires a brief highlight of the target audience; push that in-depth by writing more about your target audience. This may be challenging as your target audience might be more geared towards children, so you may have to target the household in general as well. Try for as much depth as possible.

my character in motion is a little bird family that I named The Kus Family. each bird got its own character, the chef, the singer, etc. they act like humans inside the bird's house but when they go outside on the farm they act like normal birds. this was made in a cartoon way.

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Example of a well-written target audience summary for a new health-food supermarket: Middle-aged male and female people with disposable income, who are conscious about their health and wellbeing. They believe that quality fresh food comes at a price, but they do not mind paying a little extra because the benefits far outweigh the cost. These consumers are passionate about the environment and take pride in eating local ingre-dients. They are advocates for local farmers and manufacturers; as a result they believe that purchasing locally supports the economy. This target audience is educated, they have a post-secondary or higher level of education. They are from various ethnic and religious backgrounds, but live in Ontario. The targeted audience enjoys the outdoorsand frequents the local farmers market on weekends. They belong to a gym or yoga studio, and always make time for regular exercise. They may belong to one or more of the following tribes: 100- mile dieters food enthusiasts, advocates for the environment, community supporters, or health conscious 6

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