Study Case:   Campbell Soup Company: Watching What You Eat   ...

Study Case:  Campbell Soup Company: Watching What You Eat 

 

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The Memo This is usually internal communication documents for a firm. Required Date: (relevant date stamp) To: (the decision—maker in the firm) From: (you) Subject: (problem statementfissue question — same as that which appears in both Executive Summary and Full report) Recommendation: 1. (a statement of what the proposed solution is and why, along with a relevant timeline, if necessary} 2. All key action plan implementation steps along with the justification for each step 3. A control and feedbackffeed forward mechanism A contingency plan

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The Executive Summary The purpose of this is to give a short, precise, statement of the subject and key {main} recommendations of the report. This is meant to stand alone giving enough detail to the reader to guide the basic implementation. as follows: 1. Introduce the key facts and informationl. 2. A statement of the recommended solutionlsj along with its justification and timelines (if possible) 3. A step—wise action plan of what needs to be done and why, along with any other limiting or relevant factors 4. A control and feedback/forward system is a must step in the action plan {what to measure, the measurement tool, the accuracy of measurement needed, how often a measurement should be taken, and the maximum allowable deviation from set—point before corrective action is required]. 5. A contingency plan — what to do if the plan needs corrective action. Identify the step in the plan that if something went wrong, would likely cause significant deviation for planned or projected results; then detail how the correction to get things back on track should be carried out.

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