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Answer the following about Millbrook WaterProduct  :

  1. Does this company use an indirect or direct

distribution approach? Or both?  Do you personally buy the product directly from the company, or from a retailer?  Find out as much as you can about what kind of intermediaries this company uses

  • Does this company use an exclusive, intensive, or selective distribution strategy? Base your answer both on what you find in various articles or company reports that you find, and your own experiences in buying their products.
  • What kind of logistical strategies does this company use for their distribution?  For example, do they use third party logistics such as UPS or do they have their own distribution fleet?  Find out as much as you can.
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    Exclusive distribution.docx

    1) The most shared approaches of spreading are indirect marketing and direct marketing. In
    indirect marketing, an export intermediate such as an export managing corporation
    (EMC) or an export...

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