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Why do you think Freecycle.org has achie...
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Why do you think Freecycle.org has achieved such high levels of growth in such a short period of time? Use one outsource to support your idea.
1 page Case Study_week7.docx

Case Study
GIVING AND RECEIVING ON FREECYCLE.ORG
Like it or not, we live in a disposable society. And it isnt just paper products and fast-food containers
we throw away. We use our televisions, computers, cell phones, furniture, clothing, and other products
until something better comes along, and then we toss them. Landfills everywhere reel under the
onslaught of trash we create.
But what if people could find someone to take their old junk off their hands? Or what if individuals
could find a needed item that someone just so happens to be throwing away? Freecycle.org meets this
need. This Web site came into being as a recycling concept to reduce the strain on landfills and cut
down on consumer wastefulness. Freecycle, which uses a bulletin board structure, works so well
because its so simple. It connects people who have items to give away with others who need them, and
vice versa. Its basically like an eBay for free. Indeed, many users call the site by its nickname of
Freebay.
From its humble beginnings in the Tucson, Arizona, area in 2003, today there are millions of members
who comprise thousands of user communities in over 75 countries; they say they are changing the
world one gift at a time. Freecycle.org is one of the most popular nonprofit destinations in
cyberspace; Time dubbed it one of the 50 coolest Web sites. This notoriety comes within a few short
years and with no promotion other than word of mouth and plenty of free publicity.

Anyone can join this 24/7 virtual garage sale, and membership is free. In fact, the main rule
of Freecycle.org is that you can only offer free items. Givers and receivers contact each other via email and then arrange for delivery. The sites founder estimates that the average freecycled item weighs
1 pound. That means that the Freecycle movement keeps 400 tons of garbage out of landfills every
day.
This is certainly a sign of success. But other measures of success have become apparent as well, like
the satisfaction of all those involved. What one person doesnt want, someone else will take off their
hands. In this exchange everyone wins. Its become a huge gift economy and very life affirming for
everyone who has given away something. You cant help but get a good feeling when youve helped
another person, the founder said.
As long as people want to get rid of or acquire an old couch, a six-year-old husky, a storm door, a van
that needs a transmission, or even horse manure, Freecycle has a bright future. When it comes to the
Internet and connecting with one another, there are no limitations, Beal said. Well continue growing
and experiencing the goodness that comes from giving.

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Question
Why do you think Freecycle.org has achieved such high levels of growth in such a short
period of time? Use one outsource to support your idea.
Answer:
Freecycle .org has attained such a...

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