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What are the three principal benefits of market segmentation with regards to the development of marketing strategy?

What are the three principal benefits of market segmentation with regards to the development of marketing strategy? Give examples to support your answer.

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543989_HOMEWORK_Benefits of Market Segmentation.docx

Benefits of Market Segmentation
Market Segmentation is defined as the process of splitting customers, or potential
customers, in a market into different groups, or segments, within which the...

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