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) Why is the relationship between the buyer and seller increasingly important to successful B2B marketing practices?

) Why is the relationship between the buyer and seller increasingly important to successful B2B marketing practices?

(2) How would a marketing manager or management team overcome the difficulties faced in trying to ensure ethical standards at the micro or macro level of marketing?

With these thoughts in mind:

Post a brief statement by Day 3 in response to both prompts, including the themes from both prompts in your response. Be sure to clearly justify your rationale by providing supporting examples and relevant concepts from your rea
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1. In a B2B segment the buyer and seller are in direct contact with each other with very limited
intermediary interference. Hence all communication and relationship for the B2B segment to be...

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