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Read the article regarding " How to Enter A Foreign Market" here and then answer the following questions based on the Exavier Candy Company scenario....

Read the article regarding “ How to Enter A Foreign Market” here and then answer the following questions based on the Exavier Candy Company scenario.

View the Exavier Candy scenario

If Exavier Candy Company were to go global what would they need to find out concerning marketing of their products?

What would be their best first international market (country or region) possibility and why? What management/financial considerations would need to be considered?

http://extmedia.kaplan.edu/business/AB299/AB299_1301C/foriegnmarkets.pdf

http://extmedia.kaplan.edu/business/AB299/AB299_1301C/exavier.pdf

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8489900.docx

The first market, which company should focus is India. It is one of the most populated countries
in the world. The population of the India is more than 17% of the world population. Country is...

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