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This is regarding to my assignment as I have to pick a theory and talk abou it. So i have a doubt on how to start

and needed points


Essay on thorough analysis of any ONE selected theory of Public Relations with real life example(s) or a case study to further illustrate your points:


-Grunig's Model(s)

-Agenda Setting Theory

- Systems Theory

- Uses and Gratification Theory

- Critical Theory and Public Sphere

- Semiotics

- The Two Step Flow Theory

- Rhetorical Theory

(Rhetoric- the art of effective or persuasive speaking or writing, the exploitation of figures of speech, etc)


Assessment :

1)   Content           (15%)

·     Introduction & background of Theory

·     Relevance of selected

theory with example(s) given

·     Advantage(s) & limitation of Theory

·     Conclusion

2)   Structure         (5%)

·     Spelling, grammar, sentence structure

·     Technical requirements

3)   Referencing      (5%)

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