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One of the final questions we ask with the VRIO frame work has to do with the "O". When determining whether

strength of on organization elevates to the level of a sustainable competitive advantage we determine whether the company is organized to take advantage of their valuable, rare and difficult to imitate resource.  The same exercise applies with your recommendation. Your assignment is to consider your strategic recommendation that you are making for DELTA and describe what changes to the organizational structure would be advisable if they pursue your strategy. For example, will there need to be new positions created or even a new division if so what would their roles be? What kind of reporting relationships need to be established?   Take a moment to either explain or draw with boxes and arrows what elements of the organizational chart need to exist.   By the way, the cool thing about this assignment is that you can copy and paste it into your paper in either your recommendations section or your fall-out section.

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